Ben's Web Service

Free SEO Audit

Our AI-powered SEO audit reports prioritise recommendations by their potential impact, making it easier to focus on the changes that matter most. Receive results in your email inbox.

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Our On-Page SEO audits make it faster, easier and more affordable for you to keep up to date with the latest Google standards. So far we’ve delivered over 150 audits to small businesses across the UK.

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Our audits look at

  1. Headings & semantic HTML structure
  2. Content optimisation
  3. Meta tag rewriting for higher CTR
  4. Page clarity & user flow
  5. Keyword mapping
  6. Conversion improvements
  7. Site speed & Core Web Vitals
  8. JavaScript rendering issues
  9. Accessibility

Pricing by audit plan

Audit Packages
Free audit Monthly
Description

Audit your website homepage

Receive 1x audit a month

Includes
  • 10 ways to improve your SEO
  • Concept explanations
  • Practical implementation guide
  • 20 ways to improve your SEO
  • Integrate Google Analytics
  • Integrate Google Search Console
  • Concept explanations
  • Practical implementation guide
Pricing Free £4/page

Free audit

Description: audit your website homepage

Includes:
  • 10 ways to improve your on page SEO
  • Explanation why it's important
  • Practical implementation guide for your website builder
Pricing
  • Free

Monthly

Description: receive 1x audit a month

Includes:
  • 20 ways to improve your SEO
  • Integrate Google Analytics
  • Integrate Google Search Console
  • Concept explanations
  • Practical implementation guide
Pricing
  • £4/page

AI powered

We use Google Gemini 3.1 Pro so that audit results are always accurate and high quality. 

Frequently asked questions

What Is On-Page Search Engine Optimisation?

On-Page SEO is the practice of optimizing the content, structure, and on-page elements of individual webpages so search engines can understand their relevance, quality, and intent. It focuses on what’s *on the page*—including text, media, semantic HTML, metadata, and user experience elements. The audit evaluates clarity, keyword alignment, content relevance, engagement signals, and how effectively on-page elements support stronger visibility in both traditional and generative search results.
  1. Content Quality & Relevance

    Ensures each page provides accurate, helpful, and comprehensive information aligned with user intent. Strong on-page content includes:
    • Clear topical focus
    • Depth and accuracy
    • Original, user-first insights
    • Semantic keywords and contextual entities
  2. Keyword Optimization

    Ensures primary and secondary keywords appear naturally in critical on-page locations. Key placements include:
    • Title tag
    • Meta description
    • Headings (H1–H3)
    • Body content
    • Image alt text
    • URL slug
  3. HTML Tags & Semantic Structure

    Helps search engines interpret your page hierarchy, meaning, and content relationships. Key elements include:
    • Proper heading structure
    • Semantic HTML aligned with schema where useful
    • Descriptive, context-rich anchor text
    • Accessible alt attributes
  4. Internal Linking

    Strengthens connections between pages and improves overall discoverability. Effective internal linking:
    • Guides users to related or deeper content
    • Distributes PageRank strategically
    • Highlights priority or cornerstone pages
  5. User Experience & Engagement Signals

    Enhances how visitors interact with your page, indirectly supporting stronger rankings. Key UX considerations:
    • Readable layout and typography
    • Low bounce rates through meaningful content
    • High engagement (time on page, interactions, scroll depth)
    • Mobile-friendly formatting and responsive design
  6. Image & Media Optimization

    Ensures media loads efficiently and enhances understanding. Optimization includes:
    • Descriptive alt text
    • Compressed, lightweight image files
    • Responsive media formats
    • Relevant and contextual visuals
  7. Meta Tags

    Helps search engines and users understand the page before visiting it. Important meta elements:
    • Title tag (ranking factor)
    • Meta description (CTR factor)
    • Open Graph & Twitter Card tags
  8. Content Freshness

    Supports relevance and ranking potential by ensuring information stays current. Improving freshness:
    • Updating outdated or inaccurate facts
    • Adding new insights, examples, or data
    • Refreshing visuals and supporting media
  • SEO professionals auditing on-page content
  • Accessibility reviewers and auditors
  • Content strategists and copywriters
  • Developers improving semantic HTML
  • Agencies performing fast content audits
  • Site owners seeking clearer, more effective pages
  • Content structure and heading hierarchy (H1–H6)
  • Keyword alignment and on-page copy effectiveness
  • Internal linking and contextual navigation
  • Accessibility and semantic HTML usage
  • Media clarity, usefulness, and messaging support
  • Body-level SEO signals and structured data opportunities
  • <head> metadata or technical SEO settings
  • Page performance or loading speed
  • JavaScript execution or rendered DOM output
  • Security configuration or analytics data
  • Rankings, backlinks, or traffic metrics
No content is stored long-term. URLs are processed temporarily to generate the analysis and then discarded.
Non-content elements are excluded so the analysis can focus on structure, semantics, clarity, accessibility, and copy effectiveness, rather than visual presentation or behavior.
This tool uses GPT-4o-mini, a lightweight and efficient model designed to deliver fast, high-quality audits with minimal latency.
If the page is publicly accessible, then the tool should work.

If you want help turning the recommendations into live changes, Dash Audits has professionals who can support the implementation work. Email [email protected] for more information.

This audit runs its analysis with Gemini 3.1 Pro.

This audit runs its analysis with Gemini 3.1 Pro.

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