Jesse Digital: WordPress website
Jesse Digital is a Brighton-based digital marketing agency that needed a website to showcase their services and existing work.
The brief
Jesse Digital had built a strong reputation through client work and word of mouth, but didn’t yet have a website that reflected the quality of that work. The brief was to design and build a site from the ground up: one that clearly communicated Jesse Digital’s services, showcased previous projects, and gave Jesse a professional home online that she could point new enquiries to with confidence.
Alongside the visual design, the site needed a solid foundation for search visibility, so that Jesse Digital could be found by the local businesses actively looking for the kind of marketing support they offer.
The solution
We began with a 60-minute brand interview with Jesse Boon, the owner of Jesse Digital, to understand her services, her ideal clients, and the tone she wanted the website to strike. From there, we carried out competitor research and SEO & keyword research to establish how Jesse Digital could stand out and be found by the right audience, and used those findings to shape the website’s information architecture, mapping out the pages, navigation, and structure needed to guide visitors toward getting in touch.
With the structure in place, we wrote the website’s content & copy, and designed and built the site itself. Once live, Jesse was given clear instructions about how to use & edit the website independently, along with a working understanding of Google Search Console, so she could monitor performance and make updates without needing to come back to us for every small change.
The result
With the new site live, Jesse Digital now has a professional online presence that matches the quality of their client work. We now provide website search & performance audits for Jesse Digital on an ongoing basis, to identify new opportunities for growth as their business and the search landscape evolve.
Jesse Boon, founder of Jesse Digital said this:
Ben created my website for me over several sessions of working together. Working him with brilliant as we didn’t just build the website – he also helped me to define my brand values and voice to inform the website content – something I’ve needed to do for a while. The site looks great and I’m excited to continue our work together. Highly recommend Ben to anyone looking for a website refresh and fantastic marketing insights.