Website improvement tips
Analyse your website’s published pages to uncover missing trust-building content, navigation gaps, and priority pages.
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Information
What is a page-sitemap and how do I find it?
How Do I Find the Sitemap That Lists Your Website Pages?
Many websites have multiple sitemaps (for blog posts, products, categories, images, or videos). For this audit, you must provide the sitemap that specifically lists your website’s pages — not blog posts, products, or other content types.What Is a Page Sitemap?
A page sitemap is an XML file that contains URLs for your main static pages — such as About, Services, Contact, FAQs, Pricing, and other core content. It is different from sitemaps that list blog posts, product pages, or categories. Examples of page URLs you should see inside a page sitemap:- https://yourdomain.com/about
- https://yourdomain.com/services
- https://yourdomain.com/contact
- https://yourdomain.com/pricing
How to Identify the Correct Page Sitemap
Start by opening your main sitemap index file (if your site has one):https://yourdomain.com/sitemap.xml
Inside this file, you may see multiple child sitemaps, for example:
post-sitemap.xmlproduct-sitemap.xmlcategory-sitemap.xmlpage-sitemap.xml
/page-sitemap.xml/pages-sitemap.xml/sitemap-pages.xml
How to Check Your Platform’s Page Sitemap
WordPress (most common)
WordPress often splits sitemaps by content type. Look for:/page-sitemap.xml— contains pages (the correct one)/post-sitemap.xml— contains blog posts
Shopify
Shopify uses one master sitemap:/sitemap.xml
Open it and look for entries that contain /pages/.
Example Shopify page URLs:
- https://yourdomain.com/pages/about
- https://yourdomain.com/pages/contact
Wix, Squarespace, Webflow, Weebly, BigCommerce
These platforms typically use a single sitemap:/sitemap.xml
Open the file and check that it lists your website’s main pages.
If posts or products are listed separately, ignore those and focus only on the page URLs.
Joomla, Drupal, Magento
These systems may generate multiple sitemaps. Open/sitemap.xml and locate the one that includes static pages — often labeled page, cms, or content.
If You Still Can’t Find It
Check your/robots.txt file:
https://yourdomain.com/robots.txt
Most platforms declare their sitemap location there.
What to Submit to This Audit
Provide the URL of the sitemap that contains your static website pages. This allows the audit to:- Identify missing trust-building pages
- Infer the structure of your site
- Recommend the most important navigation improvements
Who should use this tool
- SEO professionals auditing technical fundamentals
- Small business owners
- Agencies performing fast pre-audit reviews
- Site owners looking for clear, actionable fixes without complexity
What this tool analyses
What This Tool Analyses
This audit examines:
- Your page-level URLs from your sitemap
- Whether trust-critical pages exist or are missing
- Header and footer priorities for your sector
- Suggested high-ROI additions
No crawling or indexing analysis is performed here — the tool only evaluates navigation and page gaps.
What this tool does not analyse
What This Tool Does NOT Analyse
To keep results focused, this audit does not review:
- Page content or copy
- Design, layout, or images
- Rendering, scripts, or Core Web Vitals
- Backlinks, rankings, or keyword performance
- Traffic data or analytics
How do I use this audit?
How Do I Use This Audit?
This tool identifies which trust-building pages your website currently has, and which ones may be missing. It does not analyse design, content quality, or keyword usage. The goal is to help you strengthen clarity, trust, and conversion, starting with structure.
Step 1: Copy Your Audit Results
Once the audit has generated your list of existing pages and suggested additions, highlight the results and copy them.
Step 2: Paste Into ChatGPT (or any AI tool)
You can use a free or paid version of ChatGPT, or another large language model.
Step 3: Use a Simple Prompt
Paste your results and add an instruction like:
“Here are the pages my website currently has, and the pages it is missing. Create a recommended structure for new pages including: • page titles • section headings • a short paragraph of content per section The goal is to build trust, explain what we do clearly, and improve first impressions.”
Optional Extras You Can Ask For
- Tone of voice suggestions
- SEO titles and descriptions
- FAQ ideas for key pages
- Call-to-action suggestions
- Navigation label improvements
Step 4: Review and Adapt
AI drafts should be checked for clarity, accuracy, and tone. Treat them as starting points, not finished pages.
Step 5: Publish and Iterate
Once the pages exist, your website becomes easier to navigate, easier to trust, and easier to improve further using analytics or user feedback.
Why Use AI With This Audit?
- The audit tells you what is missing
- AI helps you draft content quickly
- You stay in control of editing and publishing
Most small businesses struggle not with identifying what to write, but with staring at a blank page. This workflow removes friction, speeds up writing, and helps you publish faster.
If You Need Help
I can help you take this further, whether you need page drafts, a content plan, or a rebuilt navigation. Get in touch if you want support.
Does this tool make changes to my website?
Usage limits & fair use
- Request limit:
The tool might stop working if there is a lot of traffic - Public access required:
The page must be publicly accessible on the web - Valid head required:
The page must contain a proper<head>tag
If a page cannot be fetched or does not include a valid head element, the tool will display a clear error message explaining the issue.
Why is my sitemap not being detected?
Why Isn’t My Sitemap Detected?
Common issues include:
- The sitemap is blocked or private
- The sitemap is missing
- A firewall or bot-protection is enabled
- Authentication or cookies are required
Is my data stored or logged?
Which AI model is used for analysis?
This tool uses GPT-4.1-nano.
Can I analyse private or staging websites?
If the page is publicly accessible, then the tool should work.
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